Client

Nokia - HMD

Role

Creative Director

Agency

In house

Year

2022

love it, trust it, keep it
Campaign for the new G11 Plus
For life, wherever it may take you.

G11 Plus

Nokia G11Plus is built to deliver our signature promises, build-quality, and smooth performance.Thanks to 3 years of monthly security updates – double the number provided by the competition – it’s guaranteed to go the distance; and with 2 OS upgrades, your device will feel brand-new for longer. You needn’t worry about battery, thanks to its giant 3-day battery-life. And with a 50MP AI camera, you’ll be able to take stunning shots, day or night. Plus, while slim-line and sleek, it’s super-tough thanks to rigorous testing – featuring a generous yet easy-to-hold display, with a 90Hz refresh-rate, for an even smoother smartphone experience.

We followed a path of a young ambitious chef. Starting as self learning to cook for his friends, his passion, bring him to open his own first bistrot. G11 Plus best companion on his journey.



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