Agency
UENI
Role
Creative Director
Year
2016
UENI, the App.
B2C mobile App, easy to search,
compare and book.
B2B platform, a business management system.
The mobile App
Easily find and book the cheapest, nearest, or best service.
Founded by Harvard graduates, UENI was a fast growing startup creating a marketplace where users can discover, book and review local services and local businesses can reach thousands of new customers.
UENI is constantly expanding the content on the platform to make it the definitive search and booking engine for all the services user needs, near them. The challenge everyday was to make UENI dense with content.
Collecting and indexing business information to make it searchable on the platform. Using computer learning the platform becomes more intelligent to automate recognition of unique offerings through association. In addition to the UENI marketplace, they have industrialised the app-making process by producing customisable, white-label apps for partners. The software generates analytics that assess customer behaviour, allowing clients to steer the business decisions and run their business with increased efficiency.
The Walkers
A massive group of walkers walking out and about in all cities helped UENI
team to discover the small businesses and promote the platform.
We created a tool to help the walkers to collect data and recording the small businesses needs.
These tools had a simple and clear interface fulfilling walker's request for an app quick, easy and secure where insert all info.
Free Partner App
UENI provides a free mobile app to partners, enabling their users to discover, book and pay for services through this app.
With the UI designer team, we create the customisable white-label apps for partner, adapting to the new layout and UX of UENI app to the partner's brand.
We also provided, visual communications and advertising services to the partner, to promote the app.
B2B Platform
UENI enables its customers, for the first time, to search and compare services across businesses. Connects customers with businesses and giving businesses tools to keep their data current. It created an ecosystem of information that remains useful because people use it and keep it fresh.
With the development team, we created a simple SaaS platform for small business where they can design the website, manage bookings and offers, updating the client's data.
Thinking of this particular target audience, we kept an easy intuitive experience, using the infographic style to better explain all path and platform's functions.
