Teoxane is the fastest growing brand within the hyaluronic acid, dermal fillers and skin care space - winning awards and making waves.
There are other rival brands with a longer standing track record in this space who have built up credibility with the target audiences over many more years.
Challenge
How can we pull audiences away from these well known brand names? Increase market share, brand trust and win more awards too? How we can improve our online platform that can inform and engage prospective patients, clients and clinicians.
Solution
We helped Teoxane use leading-edge technology and disruptive creative to gain share in fundamental ways
Explaining the science and humanise it (educate)
Celebrating the everyday and special events (emotional triggers) Feel authentic, attainable, real (awareness & stories)
Presenting the product in a wider ecosystem
Taking cues from cosmetics, spas
Increasing market share and deliver on audience’s appetite